1.
Which algorithm helps Google process voice search queries?
2.
Your Meta ad has a CTR of 0.2%. What would you prioritize?
3.
What is the maximum recommended length for a meta title?
4.
Which Google algorithm update focused on rewarding high-quality, well-researched content?
5.
Which feature in Mailchimp helps to test the performance of two different subject lines in email marketing?
6.
A business wants to target a local audience within 5 km of its store. What is the best targeting method?
7.
Which tool helps to measure the effectiveness of a Meta ad campaign?
8.
What is segmentation in email marketing?
9.
What is the "Disallow" directive in robots.txt used for?
10.
Which of the following helps create a consistent online brand identity?
11.
You are seeing "Learning Limited" on your ad set. What could be the best solution?
12.
A video ad’s skip rate is high. How do you optimize the ad?
13.
Which of the following is a common mistake in social media marketing?
14.
Which of these elements is crucial for optimizing a GMB profile?
15.
You notice a drop in reach for a well-performing ad. What’s the likely cause?
16.
Your client’s ad is receiving clicks but has a low conversion rate. What’s the first thing you analyze?
17.
A website has multiple pages ranking for the same keywords. What is the most likely SEO issue affecting this website's organic search performance?
18.
Which metric measures the percentage of followers who engage with a post?
19.
Which of the following allows you to view detailed data on your Meta campaign performance?
20.
What is the main purpose of using a lookalike audience in Meta Ads?
21.
A client’s website is experiencing slow page load times. What optimization technique would you prioritize to address this issue?
22.
Which of the following improves a business's online credibility the most?
23.
Which of the following is a mandatory step when setting up a Facebook Business Account?
24.
What does a high bounce rate on a landing page indicate?
25.
What does the term “Zero-Click Searches” refer to?
26.
What action is required if your Facebook ad account gets disabled?
27.
Your client asks why their site isn’t ranking for a targeted keyword despite having optimized content. You check and find the page has a noindex tag. What should you do?
28.
What is the primary reason for a page not being indexed?
29.
What does a “canonical tag” indicate to search engines?
30.
You are optimizing a blog post for a long-tail keyword. The content ranks on page 2 of Google. What specific actions can you take to improve its ranking?
31.
What is the most effective way to improve the ranking of a local keyword like "Digital marketing expert in Kerala"?
32.
What is the maximum number of headlines allowed in a Responsive Search Ad?
33.
What is the maximum character limit for a Twitter post (as of 2024)?
34.
What is the primary goal of technical SEO?
35.
Which tag is essential for optimizing images on a webpage?
36.
What is the ideal aspect ratio for an Instagram Reel?
37.
What is the main purpose of negative keywords in Google Ads?
39.
What is the main benefit of a Google My Business listing?
40.
What is meant by Impression Share?
41.
Which of the following metric is used for tracking the status of email marketing?
42.
You’re running a retargeting campaign, but the audience size is too small. What should you do?
43.
What does the term "NAP" stand for in online business listings?
44.
Which bidding strategy focuses on getting the most conversions within a budget?
45.
What does the “Auction Insights” report in Google Ads provide?
46.
Which of the following keywords indicates a navigational intent ?
47.
Which Google tool helps identify and fix crawling issues?
48.
Your campaign shows low impressions despite sufficient budget. What’s a likely cause?
49.
What is the primary difference between a Facebook Page and a Facebook Ad Account?
50.
Which tool is most suitable for conducting a detailed backlink analysis and competitive analysis?
