1.
What is the maximum recommended length for a meta title?
2.
Which metric measures the percentage of followers who engage with a post?
3.
Which Google tool helps identify and fix crawling issues?
4.
Which of the following helps create a consistent online brand identity?
5.
A website has multiple pages ranking for the same keywords. What is the most likely SEO issue affecting this website's organic search performance?
6.
What is the main purpose of negative keywords in Google Ads?
7.
Which bidding strategy focuses on getting the most conversions within a budget?
8.
What action is required if your Facebook ad account gets disabled?
9.
What is meant by Impression Share?
10.
What is the primary reason for a page not being indexed?
11.
Your campaign shows low impressions despite sufficient budget. What’s a likely cause?
12.
Which tool helps to measure the effectiveness of a Meta ad campaign?
13.
You are seeing "Learning Limited" on your ad set. What could be the best solution?
14.
What does UGC stand for in social media?
15.
Your Meta ad has a CTR of 0.2%. What would you prioritize?
16.
What does an email "open rate" indicate in email marketing?
17.
A video ad’s skip rate is high. How do you optimize the ad?
18.
A business wants to target a local audience within 5 km of its store. What is the best targeting method?
19.
What does the term "NAP" stand for in online business listings?
20.
Which of the following metric is used for tracking the status of email marketing?
21.
Which of the following is a common mistake in social media marketing?
22.
What does a “canonical tag” indicate to search engines?
23.
Which Google algorithm update focused on rewarding high-quality, well-researched content?
24.
What does the term “Zero-Click Searches” refer to?
25.
What is the purpose of the Google Hummingbird update?
26.
A competitor’s blog ranks higher for a keyword you’re targeting. After analyzing their content, you find they have 10 high-quality backlinks to their post. What’s your strategy to outrank them?
27.
A client’s website is experiencing slow page load times. What optimization technique would you prioritize to address this issue?
28.
Which of the following is a mandatory step when setting up a Facebook Business Account?
29.
Which of the following improves a business's online credibility the most?
30.
Which of the following keywords indicates a navigational intent ?
31.
Which of these elements is crucial for optimizing a GMB profile?
32.
Which type of Meta ad objective is best for increasing online sales?
33.
What does Quality Score measure in Google Ads?
34.
What does a high bounce rate on a landing page indicate?
36.
You are optimizing a blog post for a long-tail keyword. The content ranks on page 2 of Google. What specific actions can you take to improve its ranking?
37.
What is the maximum character limit for a Twitter post (as of 2024)?
38.
What is segmentation in email marketing?
39.
What is the primary difference between a Facebook Page and a Facebook Ad Account?
40.
What is the key difference between user-generated content (UGC) and influencer-generated content (IGC)?
41.
What is the most effective way to improve the ranking of a local keyword like "Digital marketing expert in Kerala"?
42.
Which of the following allows you to view detailed data on your Meta campaign performance?
43.
Which feature in Mailchimp helps to test the performance of two different subject lines in email marketing?
44.
You’re running a retargeting campaign, but the audience size is too small. What should you do?
45.
What is the "Disallow" directive in robots.txt used for?
46.
What is the ideal aspect ratio for an Instagram Reel?
47.
What is a Facebook Pixel?
48.
What is the primary objective of running a Meta lead generation ad campaign?
49.
What is the main benefit of a Google My Business listing?
50.
Which tool is most suitable for conducting a detailed backlink analysis and competitive analysis?
