1.
What is the maximum number of headlines allowed in a Responsive Search Ad?
2.
What is the main benefit of a Google My Business listing?
3.
Which of the following is a common mistake in social media marketing?
4.
You notice a drop in reach for a well-performing ad. What’s the likely cause?
5.
What is the maximum recommended length for a meta title?
6.
What is meant by Impression Share?
7.
Which of these elements is crucial for optimizing a GMB profile?
8.
What does UGC stand for in social media?
9.
What is the primary reason for a page not being indexed?
10.
What does an email "open rate" indicate in email marketing?
11.
What is the "Disallow" directive in robots.txt used for?
12.
Which of the following helps create a consistent online brand identity?
13.
What is segmentation in email marketing?
14.
A client’s website is experiencing slow page load times. What optimization technique would you prioritize to address this issue?
15.
What is the primary difference between a Facebook Page and a Facebook Ad Account?
16.
You are seeing "Learning Limited" on your ad set. What could be the best solution?
17.
What does a “canonical tag” indicate to search engines?
18.
Which of the following improves a business's online credibility the most?
19.
Which tool is most suitable for conducting a detailed backlink analysis and competitive analysis?
20.
What does Quality Score measure in Google Ads?
21.
You’re running a retargeting campaign, but the audience size is too small. What should you do?
22.
Your client’s ad is receiving clicks but has a low conversion rate. What’s the first thing you analyze?
23.
Which algorithm helps Google process voice search queries?
24.
Which Google tool helps identify and fix crawling issues?
25.
Your Meta ad has a CTR of 0.2%. What would you prioritize?
26.
Which tool helps to measure the effectiveness of a Meta ad campaign?
27.
What is the primary goal of technical SEO?
28.
Which bidding strategy focuses on getting the most conversions within a budget?
29.
What does a high bounce rate on a landing page indicate?
30.
Which of the following allows you to view detailed data on your Meta campaign performance?
31.
Your campaign shows low impressions despite sufficient budget. What’s a likely cause?
32.
Which feature in Mailchimp helps to test the performance of two different subject lines in email marketing?
33.
What is the main purpose of negative keywords in Google Ads?
34.
Your client asks why their site isn’t ranking for a targeted keyword despite having optimized content. You check and find the page has a noindex tag. What should you do?
35.
What does the robots.txt file do?
36.
Which metric measures the percentage of followers who engage with a post?
37.
A business wants to target a local audience within 5 km of its store. What is the best targeting method?
38.
What does the “Auction Insights” report in Google Ads provide?
39.
Which type of Meta ad objective is best for increasing online sales?
40.
Which Google algorithm update focused on rewarding high-quality, well-researched content?
41.
What is a Facebook Pixel?
42.
Which of the following metric is used for tracking the status of email marketing?
43.
A website has multiple pages ranking for the same keywords. What is the most likely SEO issue affecting this website's organic search performance?
44.
What is the most effective way to improve the ranking of a local keyword like "Digital marketing expert in Kerala"?
45.
Which of the following keywords indicates a navigational intent ?
46.
What is the maximum character limit for a Twitter post (as of 2024)?
47.
A video ad’s skip rate is high. How do you optimize the ad?
48.
A competitor’s blog ranks higher for a keyword you’re targeting. After analyzing their content, you find they have 10 high-quality backlinks to their post. What’s your strategy to outrank them?
49.
What is the ideal aspect ratio for an Instagram Reel?
50.
What is the main purpose of using a lookalike audience in Meta Ads?
